TikTok is introducing a fresh option that permits them to lessen the quantity of AI-created videos appearing in their timelines. This step comes as the platform disclosed that it currently hosts more than 1 bn content made with AI.
Testing and Rollout
The update is being tested over the next few weeks before a global launch. This shift comes amid a rise in AI content, spurred by recent AI video creators.
The Broader AI Trend
Recent reports that nearly one in 10 of the fastest-growing video streams on a competing service primarily display AI-generated videos. A considerable share of this content is classified as low-quality AI content, a phrase for substandard, bulk-generated content that is typically illogical or bizarre.
Our research shows that many people like content made with AI tools, including digital art to educational videos, and we intend to give people the option to adjust the amount of that, according to their own preferences,” commented a spokesperson.
Scale of AI Content
TikTok announced that there are currently 1.3 billion videos on its network identified as made with AI. Overall, over 100 mn pieces of content are submitted to the platform each day, making AI-generated material a limited part of its total content library.
How to Adjust Settings
Members will be in a position to reduce or increase the volume of AI content they watch by using the topic control feature in the platform and selecting the AI content topic. Other topics that are already be modified under the tool encompass news, clothing, beauty, and choreography.
Content Labeling and Policies
TikTok’s guidelines oblige content makers to tag convincing AI-generated content, and it bans harmful deepfakes of public figures or crisis events. Any believable artificial content that is without a tag can be taken down under its community policies.
Furthermore, the service will now add an artificially created tag to content produced via its built-in AI features, or identified by an collaborative effort for identifying AI-generated material. This step is designed to help prevent users from trying to bypass the labeling process.
Responsible AI Funding
TikTok is also introducing a $2m AI literacy fund for professionals and institutions to produce learning resources about using AI responsibly. This initiative will assist charitable organizations dedicated to educating coding and technology.
Platform Protection
TikTok has defended its safety measures, following debate over intentions to cut jobs for numerous safety staff in the UK. TikTok is expected to reduce hundreds of positions in its trust and safety team in its British office, with labor groups and internet security professionals raising concerns that humans are being replaced by machine-led review.
A senior executive clarified that staff-based oversight would continue to be important, but artificial intelligence can protect employees by eliminating the most graphic content prior to it gets reviewed by people. The platform reported a notable drop in explicit and harmful content handled by content reviewers over the previous year due to intervention by its automated systems.
We believe it is crucial to combine people and machines to keep the platform safe,” the official commented. “We’ll have staff as involved in the system, but we also think it’s extremely critical to limit contact with unsafe media as quickly as possible, which is the area in which a lot of the machine support is really helping us operate efficiently.”
